latest updates

Travel Tide Newsletter

Travel Tide Newsletter, brought to you by BrandStory, the award-winning travel marketing agency, is dedicated to bringing latest trends and insights from Southeast Asia and China to travel professionals around the world. 

Asian Travelers Redefined:
Trends To Watch

• Wellness, Sustainability, and Digital Content Redefined Luxury for Asian Gen Z Travelers.  Read More
• Women Reshaped Travel Trends in Asia with 82% Decision Making Power. Read More
• Growing demand from Southeast Asia to Central Asia urges direct flights between Singapore and Uzbekistan. Read More
• Luxury Airlines Starlux and Etihad codeshare to enhance connectivity. Read More

• China’s demand for premium travel experiences continues to soar, with an 8.8% growth in light vacation products Read More
• Chinese travelers shift to personalized and immersive experiences with deeper cultural engagement and food exploration Read More
• SHEconomy reshaped China's tourism market with 58% total spending and 55% outbound travel bookings Read More
• Small-group, private, semi-FIT travel styles surge China's YoY outbound travel growth by 20% Read More

• A boost for SEA outbound travel, Singapore’s Changi Airport will double its size with addition of new 5th Terminal. Read More
• Arrivals from Asia into Australia projected to grow by 50% by 2035. Read More
• Growing interest for Thailand and Southeast Asian destinations by Middle Eastern travelers on Agoda. Read More
• Taiwan becomes a prominent source market for travel to Korea including Jeju Island. Read More

• More International Travel Plans Are Made by Chinese to Various Destinations Read More
• China Set to Become World’s Largest Aviation Market by 2030 with 5.7% Annual Growth Read More
• Heavy Use of Digital Platforms Fueling China's Outbound Travel Boom Read More
• China Aims to Double GDP by 2035, Paving Way for Economic Growth Read More

• Trip.com unveiled 6 Travel trends set to drive decisions across Asia-Pacific  Read More
• Asia-Pacific Sees Strong International Air Capacity Recovery Read More
• Emirates Enhances Connectivity from SE Asia to Middle East and Rest of Europe Read More
• AirAsia Resumes Flights Between Bali and Darwin After a Nine-year Break Read More

• Trip.com unveiled 6 Travel trends set to drive decisions across Asia-Pacific  Read More
• Asia-Pacific Sees Strong International Air Capacity Recovery Read More
• Emirates Enhances Connectivity from SE Asia to Middle East and Rest of Europe Read More
• AirAsia Resumes Flights Between Bali and Darwin After a Nine-year Break Read More

• Southeast Asia's Air Traffic Expected to Grow 7.2% Annually and Triple by 2044 Read More
• Singapore Carrier Expands Connectivity and Adds 89 Flights to China Read More
• Space Tourism, Sustainability and Accessibility Top List of Travel Trends in 2025 Read More
• Adventure, Play, and 'Coolcations' Listed as Emerging Trends for 2025 Read More